A major new pilot project, Step, Ride, Thrive, has launched across the Avalon and Poldens area, thanks to a £35,000 grant from the Somerset Association of Local Councils (SALC)’s Community Health and Wellbeing Fund.
Running through to March 2026, the initiative aims to transform access to the stunning Avalon Marshes nature reserves by promoting sustainable, active travel across 23 local parishes.
Developed by the Avalon & Poldens Local Community Network (LCN), the project brings together a diverse partnership of parish councils, charities, community groups, service providers, and transport operators. Its core goal is to promote healthier lifestyles, reduce social isolation, and strengthen the connection between people and nature through better transport options.
Councillor Theo Butt Philip said:
This is more than just a transport scheme – it’s a real investment in our communities’ health, wellbeing, and connection to nature. Step, Ride, Thrive offers new opportunities for residents of all ages to explore the Avalon Marshes sustainably and safely, while tackling transport inequalities and encouraging a more active lifestyle.
Ewan Jones, SALC CEO, said:
It is great to see the town and parish councils across the Avalon & Poldens Local Community network working together to help people in towns get to their local places where they can connect with Somerset’s nature. Towns and villages provide more for their communities when they team up.
Bringing nature within reach
The Avalon Marshes are a nationally important cluster of nature reserves located in the heart of the Somerset Levels, but with no direct public transport access and 31% of LCN residents are without a car, many are unable to enjoy the physical and mental health benefits these landscapes provide.
Step, Ride, Thrive aims to change that through three key initiatives:
- Public transport: A pilot extension of the #668 bus route will introduce a new stop at the Avalon Marshes Centre, connecting it for the first time to Street, Glastonbury, Cheddar and surrounding villages. Operated by Libra Travel, the service will run weekdays and include a safe new boarding point within the Avalon Marshes Centre car park.
- Cycling support: In collaboration with local charity On Your Bike, the project will host 15 free “Dr Bike” health check events for the public and deliver 15 bike maintenance workshops for Years 5–6 pupils. An affordable cycle hire scheme will also launch at the Avalon Marshes Centre.
- Walking & wellbeing: A series of guided walks, wellbeing events, and downloadable walking guides will help local residents explore nature and support green social prescribing.
A community-led health and wellbeing initiative
By promoting walking, cycling, and bus travel to natural spaces, the project aligns closely with SALC’s priorities around public health and community-led solutions. It offers practical, local interventions to improve mental and physical wellbeing, particularly for those who are socially isolated or unable to drive.
Get involved
The project team is now seeking local involvement to help bring the initiative to life. Opportunities include:
- Hosting a free bike health check event at your community venue (valued at £250).
- Welcoming a school bike maintenance workshop for Years 5–6 (valued at £400).
- Volunteering to support the delivery and development of the project.
- Helping to promote the extended bus service, walking events, and cycle initiatives to local residents.
If you’re based in one of the 23 LCN parishes – from Glastonbury and Street to Shapwick, Catcott, and Baltonsborough – and would like to get involved, email avalonandpoldenslcn@somerset.gov.uk.
Project partners
Step, Ride, Thrive is a collaborative effort, made possible by the following organisations:
- Avalon & Poldens Local Community Network (LCN) – coordinating project delivery through its Health & Wellbeing Working Group.
- Somerset Association of Local Councils (SALC) – fund managers supporting grassroots health and wellbeing projects.
- Avalon Marshes Partnership – conservation organisations managing the reserves, including RSPB, Natural England, Somerset Wildlife Trust, Hawk and Owl Trust, and South West Heritage Trust.
- Libra Travel – Somerset-based independent bus operator delivering the extended #668 route.
- On Your Bike – a local charity promoting sustainable transport through bike reuse and repair.
